I got an email from Stephen Mills sharing this from his newsletter. First one I actually read from beginning to end in a while. He shared it and the line that got me was: Inspiring video hits it out of the park!
Stephen gives great insight to understanding marketing as it translates to video. It is refreshing to have someone who has a high, professional aesthetic, yet also goes directly to the emotional core. This video hit me square in the chest.
In the journey to redefine my revenue source as 43 year old man, I had my doubts. I have heard people tell me all my life what I could not do. I won’t tell you that it doesn’t sting to hear that those you love most suggest you take the safer road. Especially when that safety is an illusion.
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Yes, money needs to come in, there is nothing illusionary about that. We need to make that cash income dawg. But I am not messing with the traditional 5 / 40 anymore. If I have to keep the lights on, I will take any job, but I won’t work for someone else ever again.
If this sentiment gives you chills, this video will make it your new goal to be able to afford their service. Not because it’s expensive, but because it would really work.
Keep seems like an amazing business tool made simple. If I had more clients than I do now, I know that their service would kill all the anxiety. Making things was never uncomfortable, it was monetizing my effort. And being less wordy. Considering you are still reading, hopefully that is a good thing